Ethan Zuckerman - The Quotidian Web
University of Massachusetts Amherst
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2024-09-17 16:00:00
2024-09-17 17:00:00
America/New_York
Ethan Zuckerman - The Quotidian Web
Abstract:Internet researchers have a bias towards the extraordinary. We pay special attention to unusual phenomena like mis/disinformation, to successful activist campaigns, to authors and creators who reach large audiences - and for good reason. But what might we learn from studying ordinary online behavior? Our lab has developed tools to take random samples of YouTube and TikTok by guessing at valid video addresses. The videos we collect often have fewer than 100 views and frequently were not intended for viewership by broad audiences. What can we learn about the role of online video in different languages and cultures from this data? How does an archive of random videos allow us to study cultural change over time? What are the ethical pitfalls of studying data that is public but obscure? Bio:Ethan Zuckerman is associate professor of public policy, information and communication at the University of Massachusetts at Amherst and director of the Initiative for Digital Public Infrastructure. His research focuses on the use of media as a tool for social change, the use of new media technologies by activists and alternative business and governance models for the internet. He is the author of Mistrust: How Losing Trust in Institutions Provides Tools to Transform Them (2021), Rewire: Digital Cosmopolitans in the Age of Connection (2013) and co-author with Chand Rajendra-Nicolucci of "The Illustrated Field Guide to Social Media" forthcoming on MIT Press. With Rebecca MacKinnon, Zuckerman co-founded the international blogging community Global Voices. It showcases news and opinions from citizen media in more than 150 nations and 30 languages, publishing editions in 20 languages. Previously, Zuckerman directed the Center for Civic Media at MIT and taught at the MIT Media Lab. He and his family live in Berkshire County in western Massachusetts. This talk is remote over Zoom: https://mit.zoom.us/j/97272203935.
https://mit.zoom.us/j/97272203935